Beginning with an idea for digital media delivery, Stanton's vision of becoming a global leader in content aggregation, providing multiple delivery channels for both content providers and advertisers has resulted in the fully functional integrated Stanton IPTV Solutions.Stanton IPTV Solutions involve the integration of three inter-related components, the Portal Server, Content Server and Advertisement Server. This makes up the Stanton IPTV Server Architecture as illustrated on the right.
Stanton IPTV is a content aggregation service that streams On-Demand Video and Audio Content to users through multiple types of devices (mobile devices, TV and Internet). This then provides a delivery channel for both content providers and advertisers, matching appropriate media content and advertisements to targeted audiences.
The advantages of Stanton IPTV Solutions include the ability to match and display appropriate advertisements, i.e., Targeted advertising; unified platform and interface; and it can be deployed over multiple industries. Our Advertisement Server manages and displays advertisements based not only on content, time and user behaviour but also user's viewing and search habits; providing Advertisers with infinite possibilities to set parameters to create better brand awareness amongst their targeted audience.
Content and Service Providers could benefit from our Unified Platform and Interface that can be used across all client devices, ensuring ultimate user familiarity and experience. Additionally, Stanton IPTV Solutions' modular design affords us the flexibility to customise each solution based on customers' requests and accommodate customers' demands for changes with ease, whatever the industry.
